{"id":1150,"date":"2022-04-29T12:53:10","date_gmt":"2022-04-29T12:53:10","guid":{"rendered":"https:\/\/daniel-lenarcic.com\/project\/font-inspired-leaflet-avenir-next\/"},"modified":"2023-05-22T08:45:17","modified_gmt":"2023-05-22T08:45:17","slug":"font-inspired-leaflet-avenir-next","status":"publish","type":"project","link":"https:\/\/daniel-lenarcic.com\/en\/project\/font-inspired-leaflet-avenir-next\/","title":{"rendered":"Font-inspired Leaflet (Avenir Next)"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; max_height=&#8221;197px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>FONT-INSPIRED LEAFLET<\/h1>\n<p>[\/et_pb_text][et_pb_divider divider_weight=&#8221;4px&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; color=&#8221;#47274E&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/daniel-lenarcic.com\/wp-content\/uploads\/2022\/04\/DanielLenarcic_Zlozenka-scaled.jpg&#8221; title_text=&#8221;DanielLenar\u010di\u010d_Zlo\u017eenka&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/daniel-lenarcic.com\/wp-content\/uploads\/2022\/04\/DanielLenarcic_Zlozenka2-scaled.jpg&#8221; title_text=&#8221;DanielLenar\u010di\u010d_Zlo\u017eenka2&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/daniel-lenarcic.com\/wp-content\/uploads\/2022\/04\/Mockup-scaled.jpg&#8221; title_text=&#8221;Mockup&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; color=&#8221;#47274E&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; text_font=&#8221;||||||||&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>This is a leaflet I designed around Avenir Next; I communicated the font&#8217;s character with a square (final) format and a red that&#8217;s cooler than the red you&#8217;d find in a constructivistic piece or anything that uses the colour scheme of blacl-red-white. This decision is based on the concept of the font, which is that it&#8217;s a geometric font, but also designed for longer texts and with a human touch.<\/p>\n<p>[\/et_pb_text][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; text_font=&#8221;||||||||&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4 style=\"text-align: left;\">INFO:<\/h4>\n<p style=\"text-align: left;\"><em>format: 14&#215;14 cm (28&#215;41,8 cm)<br \/>medium: digital<br \/>mentor: mag. Teja Smrekar<br \/>year: 2022<br \/><\/em><em><\/em><em><\/em><em><\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FONT-INSPIRED LEAFLETThis is a leaflet I designed around Avenir Next; I communicated the font&#8217;s character with a square (final) format and a red that&#8217;s cooler than the red you&#8217;d find in a constructivistic piece or anything that uses the colour scheme of blacl-red-white. This decision is based on the concept of the font, which is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1139,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[30,28,31],"project_tag":[],"class_list":["post-1150","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-design","project_category-frontpageworthy-en","project_category-special-en"],"_links":{"self":[{"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project\/1150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":7,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project\/1150\/revisions"}],"predecessor-version":[{"id":1561,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project\/1150\/revisions\/1561"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/media\/1139"}],"wp:attachment":[{"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/media?parent=1150"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project_category?post=1150"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/daniel-lenarcic.com\/en\/wp-json\/wp\/v2\/project_tag?post=1150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}